If you want to show your product or service, follow these 4 basic tips so that your product photos look much better on your different social networks:
- Framing is what you show in the photo. You can take photos and crop them or play around with the elements a bit. For product photos, I recommend that you decide what you want to stand out more and not put it in the center. That will make the viewer’s gaze go to that element.
- Many times we overlook this and the photo comes out with a slightly strange haze. Remember that the cell phone is manipulated by our hands and we can leave the camera lens fogged up, it is essential to clean the lens of your cell phone if you are going to do a photo shoot.
- Please, please do not upload out-of-focus photos, each cell phone is different and some focus better than others, the newest ones allow you to play with the focus. Ideally, your product should always be in focus. Many cell phones focus by holding your finger on the screen on the object you want to focus on. Experiment with your cell phone until you discover how to focus best.
- And well, you don’t have to exaggerate with the retouching, the best thing is to highlight the colors or the characteristics of your product, the filters of the apps may not always be the best option, in product photography the best thing is that it looks as real as possible.
Extra Tip: Put an element in the photo that has your logo, that will help you position your brand, as well as your product, it can be the label or a business card and if you don’t have a logo and you are growing in sales and in your networks, it is time for you to create one so that people remember you.
* Remember that these #CreaTips never replace the work of a designer or a professional photographer, the equipment and the experience do make the difference. Think about what the photos are for and when you have to invest in a professional design or a professional session, do not hesitate.
